If you think that H&M is much too cheap for you...

... then there's an alternative you might wanna try. COS is a partner of H&M established in 2007, following a very different fashion style and concept than you used to know from H&M.
If you have a chance to check out stores in Germany, Great Britain, Denmark, France, Netherlands and Spain.. do it!
I have to admit that some of the stuff is too.. let's say 'grown up' for me.. but I like some of the autumn and winter campaign items: